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BLOG & NEWS How to Communicate Effectively and Influence Healthy Behavior Change

How to Communicate Effectively and Influence Healthy Behavior Change

In a recent study conducted by the Centene Center for Health Transformation, family members with a child enrolled in Medicaid who were eligible for a pediatric obesity program shared their preferences on coaching communication channels that would increase member engagement and help promote healthy lifestyle change. Top responses include mailed and emailed content with child-friendly recipes or healthy food substitution tips, text messaging support and appointment reminders, and in-person visits to review tailored health information.

The study, “A formative study to understand perspectives of families eligible for a pediatric obesity program: a qualitative study,” also examined some of the top barriers members face in starting and maintaining a health program. To learn more from the published article, click here: https://bit.ly/2UQV1C2.

About The Centene Center for Health Transformation

The Centene Center for Health Transformation™ is a community-corporate-academic healthcare partnership that advances life-centric health research to improve lives so that communities can thrive. For more information regarding the Centene Center for Health Transformation, visit https://www.centenecenter.wustl.edu.

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Research Focus Areas

The Centene Center engages in research across five focus areas to influence positive health outcomes and decrease healthcare costs. Find out more about our studies, initiatives, and researchers here.

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